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Using Lead Conversions For Donor Acquisition Programs Robin Cabral
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Using Lead Conversions For Donor Acquisition Programs
Robin Cabral
Research has found that the average donor base naturally attritions by somewhere in the range of 10-15% each year. With reduced national average donor retention rates hovering near 48% and a deemphasis on donor acquisition, many smaller to mid-sized nonprofits are facing eroding bases of donor support. An organization can focus on lead conversions with minimal technology and up-front time with the cost of advertising to drive traffic and staff time to acquire new donors through digital lead acquisition. This e-book shares with you what digital lead acquisition is and how to get started building your donor base today.
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 24 de março de 2020 |
| ISBN13 | 9798629411741 |
| Páginas | 26 |
| Dimensões | 216 × 280 × 2 mm · 108 g |
| Idioma | Inglês |
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