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Present-Day Corporate Communication: A Practice-Oriented, State-of-the-Art Guide 1st ed. 2018 edition
Rudolf Beger
Present-Day Corporate Communication: A Practice-Oriented, State-of-the-Art Guide 1st ed. 2018 edition
Rudolf Beger
In Asia, companies are starting to realize the importance of corporate communication in all areas (external and internal corporate communication, crisis communication (Example: TEPCO) and political communication / government relations / lobbying).
677 pages, 82 Illustrations, black and white; XII, 677 p. 82 illus.
Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
Lançado | 3 de julho de 2018 |
ISBN13 | 9789811304019 |
Editoras | Springer Verlag, Singapore |
Páginas | 677 |
Dimensões | 244 × 157 × 40 mm · 952 g |
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