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The Origin of Competitive Strength: Fifty Years of the Auto Industry in Japan and the U.S. 1º edição
Akira Kawahara
The Origin of Competitive Strength: Fifty Years of the Auto Industry in Japan and the U.S. 1º edição
Akira Kawahara
An exploration of 50 years of automobile manufacturing in Japan and the U. S., with insights comparing the Toyota Motor Corporation and General Motors. It examines the mechanisms of a once-invincible U. S. automobile industry, and poses questions about the true nature of competitive strength.
278 pages, biography
Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
Lançado | 1 de abril de 1998 |
ISBN13 | 9784431702238 |
Editoras | Springer Verlag, Japan |
Páginas | 278 |
Dimensões | 640 g |
Idioma | English |
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