
Conte aos seus amigos sobre este item:
Advances in Advertising Research (Vol. III): Current Insights and Future Trends - European Advertising Academy 2012 edition
Tobias Langner
Advances in Advertising Research (Vol. III): Current Insights and Future Trends - European Advertising Academy 2012 edition
Tobias Langner
Advances in Advertising Research are published by the European Advertising Academy (EAA). This book provides state-of-the-art research in international advertising with twenty-nine articles by renowned advertising and communication scholars from the worldwide ICORIA network.
436 pages, 65 black & white tables, biography
Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
Lançado | 18 de julho de 2014 |
ISBN13 | 9783834946492 |
Editoras | Gabler |
Páginas | 436 |
Dimensões | 148 × 210 × 23 mm · 621 g |
Editor | Eisend, Martin |
Editor | Langner, Tobias |
Editor | Okazaki, Shintaro |
Mostrar tudo
Mais por Tobias Langner
Ver tudo de Tobias Langner ( por exemplo Paperback Book e Hardcover Book )