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Customer Knowledge Management: Improving Customer Relationship through Knowledge Application Silvio Wilde 2011 edition
Customer Knowledge Management: Improving Customer Relationship through Knowledge Application
Silvio Wilde
Managing and transferring knowledge - at the right time, in the right place and with the right quality for customers - enables companies to survive in times of fierce competition. The focus of this work is therefore on Knowledge Management and Customer Relationship Management.
140 pages, 15 colour illustrations, 15 black & white tables
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 7 de janeiro de 2011 |
| ISBN13 | 9783642164743 |
| Editoras | Springer-Verlag Berlin and Heidelberg Gm |
| Páginas | 143 |
| Dimensões | 163 × 245 × 15 mm · 374 g |
| Idioma | Francês |