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Boundary Spanning Elements and the Marketing Function in Organizations: Concepts and Empirical Studies 2015 edition
Sunil Sahadev
Boundary Spanning Elements and the Marketing Function in Organizations: Concepts and Empirical Studies 2015 edition
Sunil Sahadev
This book presents current research on boundary spanning elements. and this monograph aggregates studies dealing with boundary spanning elements or has boundary spanning elements related to the marketing function as the main empirical platform under a uniform theoretical perspective.
173 pages, 17 black & white illustrations, biography
Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
Lançado | 24 de março de 2015 |
ISBN13 | 9783319134390 |
Editoras | Springer International Publishing AG |
Páginas | 173 |
Dimensões | 442 × 245 × 16 mm · 430 g |
Idioma | French |
Editor | Malhotra, Neeru |
Editor | Purani, Keyoor |
Editor | Sahadev, Sunil |
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