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The Power of Instinct: The New Rules of Persuasion in Business and Life
Leslie Zane
The Power of Instinct: The New Rules of Persuasion in Business and Life
Leslie Zane
A renowned branding consultant and behavioral psychologist shows readers how to appeal to the hidden brain where instinct prevails, creating a network of connections that convince people to buy into your product, idea, or vision.
272 pages
Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
Lançado | 11 de julho de 2024 |
ISBN13 | 9781541703858 |
Editoras | PublicAffairs,U.S. |
Páginas | 272 |
Dimensões | 242 × 161 × 28 mm · 460 g |
Idioma | English |
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