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Advanced Methodologies and Technologies in Digital Marketing and Entrepreneurship
Advanced Methodologies and Technologies in Digital Marketing and Entrepreneurship
Provides information on emerging trends in business innovation, entrepreneurship, and marketing strategies. While highlighting challenges such as successful social media interactions and consumer engagement, the book presents information within various business environments and industries such as e-commerce, and small and medium enterprises.
530 pages
Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
Lançado | 9 de novembro de 2018 |
ISBN13 | 9781522577669 |
Editoras | IGI Global |
Páginas | 530 |
Dimensões | 2,26 kg |
Editor | Khosrow-Pour, Mehdi |