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From Awareness to Commitment in Public Health Campaigns: The Awareness Myth
Myleea D. Hill
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From Awareness to Commitment in Public Health Campaigns: The Awareness Myth
Myleea D. Hill
This book discusses several myths of the benefits of raising awareness: awareness is enough, awareness equals acceptance, awareness is education, awareness is altruistic, and awareness equals health. It offers a model that moves from awareness to a commitment to solving and alleviating health problems through various communication methods.
152 pages, 1 Tables, unspecified; 3 Illustrations, black and white
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 7 de fevereiro de 2020 |
| ISBN13 | 9781498533317 |
| Editoras | Bloomsbury Publishing Plc |
| Páginas | 152 |
| Dimensões | 234 × 156 × 22 mm · 234 g |
| Idioma | English |
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