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Children's Food: Marketing and innovation Softcover reprint of the original 1st ed. 1997 edition
G. Smith
Children's Food: Marketing and innovation Softcover reprint of the original 1st ed. 1997 edition
G. Smith
The purpose of this book is to serve as essential reading for those innovating and marketing food products for children as well as those determined to better understand the children's marketplace in order to ensure that it is administered in a manner consistent with the long-term aspirations of society.
258 pages, biography
Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
Lançado | 28 de setembro de 2011 |
ISBN13 | 9781461284246 |
Editoras | Springer-Verlag New York Inc. |
Páginas | 258 |
Dimensões | 155 × 235 × 14 mm · 390 g |
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