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Corporate Communication: Transformation of Strategy and Practice New edition
Michael B. Goodman
Corporate Communication: Transformation of Strategy and Practice New edition
Michael B. Goodman
Corporate Communication: Transformation of Strategy and Practice focuses our understanding of the foundation on which corporate communication was established and provides the context to analyze corporate communication practices from corporations' initial uses of the Internet to the contemporary fragmented media environment.
164 pages, 16 Illustrations, unspecified
Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
Lançado | 1 de abril de 2020 |
ISBN13 | 9781433165634 |
Editoras | Peter Lang Publishing Inc |
Páginas | 164 |
Dimensões | 253 × 178 × 13 mm · 350 g |
Idioma | English |
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