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The Direct to Consumer Playbook: The Stories and Strategies of the Brands that Wrote the DTC Rules
Mike Stevens
The Direct to Consumer Playbook: The Stories and Strategies of the Brands that Wrote the DTC Rules
Mike Stevens
Discover how any brand can drive a winning direct to consumer strategy, irrespective of market segments, with insight and lessons from the global companies who have made their DTC business a success.
Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
Lançado | 3 de maio de 2022 |
ISBN13 | 9781398605442 |
Editoras | Kogan Page Ltd |
Páginas | 224 |
Dimensões | 156 × 423 × 16 mm · 224 g |
Idioma | English |
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