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A / B Testing: The Most Powerful Way to Turn Clicks Into Customers
Dan Siroker
A / B Testing: The Most Powerful Way to Turn Clicks Into Customers
Dan Siroker
How Your Business Can Use the Science That Helped Win the White House The average conversion rate the rate at which visitors convert into customers across the web is only 2%. That means it's likely that 98% of visitors to your website won't end up converting into customers. What's the solution? A/B testing.
208 pages
Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
Lançado | 8 de setembro de 2015 |
ISBN13 | 9781118792414 |
Editoras | John Wiley & Sons Inc |
Páginas | 208 |
Dimensões | 159 × 238 × 22 mm · 388 g |
Idioma | English |
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