Ramanathan J

How might I? Ramanathan J

Many companies across the world innovate new products and services by using design thinking methodology. Design thinking is the most preferred approach for those organizations who want to create the next breakthrough product or service. Human centered design and a specific focus on deeply understanding customer needs enables design thinking methodology to create remarkable products or services.

However, design thinking need not be restricted primarily to the domain of corporate innovation. Instead, we can also consider design thinking as a possible technique for setting and achieving individual goals.

How might I is a simple and concise book that attempts to discover the various stages of a design thinking process and how this approach can be applied for setting and achieving individual transformation goals.

This book covers the following aspects:

Understand how design thinking can be applied for achieving individual goals. Understand how constraints that are inherent in any person could hinder the progress and eventual achievement of any individual transformation goal. Learn how conscious energy as a limited cognitive resource is vital for accomplishing regular tasks that are a part of any transformation exercise. Figure out the importance of morale in any exercise for individual transformationUnderstand how inner momentum can ensure sustainable progress for an individual who is working towards a goal. Identify techniques to overcome the inherent constraints as you work towards achieving your transformation goal. Define design thinking using a three layered pyramid that comprises of inspiration, ideation and implementation. Identify how to create a persona mind map for gaining deeper understanding of individual attributes, behavioral patterns, likes or dislikes, motivations and so on. Learn how to create a persona journey map to describe in detail an experience that an individual has while working towards a goal. Understand how to define key focus areas that are key towards achieving individual transformation goals. Create tasks for each of the focus areas. Learn how to use feedback in order to refine or modify the various stages of an individual transformation exercise