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Media Management and Artificial Intelligence: Understanding Media Business Models in the Digital Age
Alex Connock
Media Management and Artificial Intelligence: Understanding Media Business Models in the Digital Age
Alex Connock
This cutting-edge textbook examines contemporary media business models in the context of Artificial Intelligence and digital transformation. AI has dramatically impacted media production and distribution, from recommendation engines to synthetic humans, from video-to-text tools to natural language models.
408 pages
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 18 de novembro de 2022 |
| ISBN13 | 9781032100944 |
| Editoras | Taylor & Francis Ltd |
| Páginas | 336 |
| Dimensões | 245 × 174 × 24 mm · 616 g |
| Idioma | English |
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