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When Lean Enterprises Collide: Competing Through Confrontation Robin Cooper
When Lean Enterprises Collide: Competing Through Confrontation
Robin Cooper
Presents a different theory of competition for manufacturers racing to create an innovative product at the lowest prices. This book shows that the key to success in this environment is the integrative management of cost, quality, and functionality. It also describes eight cost management techniques, including target costing and value engineering.
379 pages
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 1 de setembro de 1995 |
| ISBN13 | 9780875845401 |
| Editoras | Harvard Business Review Press |
| Páginas | 379 |
| Dimensões | 150 × 220 × 20 mm · 713 g |
| Idioma | Inglês |
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