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The Content Machine: Towards a Theory of Publishing from the Printing Press to the Digital Network - Anthem Global Media and Communication Studies
Michael Bhaskar
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The Content Machine: Towards a Theory of Publishing from the Printing Press to the Digital Network - Anthem Global Media and Communication Studies
Michael Bhaskar
‘The Content Machine’ outlines a theory of publishing that allows publishers to focus on their core competencies in times of crisis. This ground-breaking study, the first of its kind, fuses history, media theory and business experience in a defiant answer to those who contend that publishing has no future in the digital age.
226 pages, black & white illustrations
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 1 de outubro de 2013 |
| ISBN13 | 9780857281111 |
| Editoras | Anthem Press |
| Páginas | 226 |
| Dimensões | 141 × 217 × 14 mm · 306 g |
| Idioma | English |
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