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Building the Value Machine: Transforming Your Business Through Collaborative Customer Partnerships
Peter Cheverton
Building the Value Machine: Transforming Your Business Through Collaborative Customer Partnerships
Peter Cheverton
Turn your business into a "value machine" where sales and marketing functions are aligned to work with key customers and create real value for both the customer and the business.
240 pages, Illustrations
Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
Lançado | 3 de novembro de 2009 |
ISBN13 | 9780749454852 |
Editoras | Kogan Page Ltd |
Páginas | 240 |
Dimensões | 167 × 240 × 23 mm · 580 g |
Idioma | English |
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