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Marketing Maximilian: The Visual Ideology of a Holy Roman Emperor
Larry Silver
Marketing Maximilian: The Visual Ideology of a Holy Roman Emperor
Larry Silver
Long before the photo op, political rulers were manipulating visual imagery to cultivate their authority. The Holy Roman Emperor Maximilian I (1459-1519) was, this title argues, the first ruler to exploit the propaganda power of printed images and text. It explores how Maximilian used illustrations and other visual arts.
320 pages, 100 halftones.
Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
Lançado | 4 de maio de 2008 |
ISBN13 | 9780691130194 |
Editoras | Princeton University Press |
Páginas | 320 |
Dimensões | 215 × 265 × 23 mm · 1,11 kg |
Idioma | English |
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