
Conte aos seus amigos sobre este item:
Data-Driven Marketing: The 15 Metrics Everyone in Marketing Should Know
Mark Jeffery
Data-Driven Marketing: The 15 Metrics Everyone in Marketing Should Know
Mark Jeffery
NAMED BEST MARKETING BOOK OF 2011 BY THE AMERICAN MARKETINGASSOCIATION How organizations can deliver significant performance gainsthrough strategic investment in marketing In the new era of tight marketing budgets, no organization cancontinue to spend on marketing without knowing what's working andwhat's wasted.
320 pages, Illustrations
Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
Lançado | 19 de fevereiro de 2010 |
ISBN13 | 9780470504543 |
Editoras | John Wiley & Sons Inc |
Páginas | 320 |
Dimensões | 165 × 238 × 27 mm · 612 g |
Idioma | English |
Mostrar tudo
Mais por Mark Jeffery
Ver tudo de Mark Jeffery ( por exemplo Paperback Book , CD e Hardcover Book )