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Values-based Service for Sustainable Business: Lessons from IKEA - Routledge Studies in Management, Organizations and Society 1º edição
Edvardsson, Bo (Karlstad University, Sweden)
Values-based Service for Sustainable Business: Lessons from IKEA - Routledge Studies in Management, Organizations and Society 1º edição
Edvardsson, Bo (Karlstad University, Sweden)
This is the first book on the role of values in developing and managing service companies, emphasizing sustainable business. The authors examine the role of values in forming a service culture which creates customer value.
144 pages, 4 black & white illustrations, 4 black & white tables, 4 black & white line drawings
Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
Lançado | 31 de outubro de 2008 |
ISBN13 | 9780415458535 |
Editoras | Taylor & Francis Ltd |
Páginas | 144 |
Dimensões | 140 × 222 × 14 mm · 284 g |
Idioma | English |
Ver tudo de Edvardsson, Bo (Karlstad University, Sweden) ( por exemplo Hardcover Book e Paperback Book )