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The Management of Intangibles: The Organisation's Most Valuable Assets - Routledge Advances in Management and Business Studies 1º edição
Ahmed Bounfour
The Management of Intangibles: The Organisation's Most Valuable Assets - Routledge Advances in Management and Business Studies 1º edição
Ahmed Bounfour
This comprehensive volume provides an integrated and original approach to intangible resource management, and an evaluation of their contribution to the establishment of competitive advantage in the market place.
336 pages
Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
Lançado | 26 de março de 2007 |
ISBN13 | 9780415439794 |
Editoras | Taylor & Francis Ltd |
Páginas | 336 |
Dimensões | 160 × 235 × 19 mm · 504 g |
Idioma | English |
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