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The Routledge Companion to Public Relations - Routledge Companions in Marketing, Advertising and Communication
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The Routledge Companion to Public Relations - Routledge Companions in Marketing, Advertising and Communication
Public Relations is a uniquely pervasive force in our modern economy, influencing every aspect of our lives from the personal to the political. This comprehensive volume provides an expert overview of current scholarship, reflecting the impact of technology, society, and demographic shifts in a complex global environment.
472 pages, 4 Tables, black and white; 3 Line drawings, black and white; 3 Illustrations, black and w
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 27 de maio de 2024 |
| ISBN13 | 9780367675387 |
| Editoras | Taylor & Francis Ltd |
| Páginas | 472 |
| Dimensões | 910 g |
| Editor | Place, Katie R. (Quinnipiac University, USA) |
| Editor | Pompper, Donnalyn (University of Oregon, USA) |
| Editor | Weaver, C. Kay |