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International Marketing
Pervez Ghauri
Presents an introduction to international marketing has been thoroughly revised, updated and developed throughout to reflect the most recent developments in today's dynamic business environment.
682 pages
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 16 de janeiro de 2014 |
| ISBN13 | 9780077148157 |
| Editoras | McGraw-Hill Education - Europe |
| Páginas | 682 |
| Dimensões | 262 × 197 × 22 mm · 1,21 kg |
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