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Global Content Marketing: How to Create Great Content, Reach More Customers, and Build a Worldwide Marketing Strategy that Works Ed edition
Pam Didner
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Global Content Marketing: How to Create Great Content, Reach More Customers, and Build a Worldwide Marketing Strategy that Works Ed edition
Pam Didner
Technology has virtually erased national borders, forever transforming the way we reach and engage customers, as well as the way we search for and consume content. This book helps learn how to: create content that engages people - regardless of their country and culture; and identify key actions and strategies to apply to your projects.
224 pages, black & white illustrations, black & white line drawings, black & white tables, figures
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 16 de outubro de 2014 |
| ISBN13 | 9780071840972 |
| Editoras | McGraw-Hill Education - Europe |
| Páginas | 256 |
| Dimensões | 159 × 229 × 13 mm · 360 g |
| Idioma | English |
