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![Cover for Xuejing Ma · Social Influence on Digital Content Contribution and Consumption: Theories, Empirical Analyses, and Practices - Management for Professionals (Paperback Book) [2023 edition] (2024)](https://imusic.b-cdn.net/images/item/original/391/9789819967391.jpg?xuejing-ma-2024-social-influence-on-digital-content-contribution-and-consumption-theories-empirical-analyses-and-practices-management-for-professionals-paperback-book&class=scaled&v=1759256317)
![Cover for Xuejing Ma · Social Influence on Digital Content Contribution and Consumption: Theories, Empirical Analyses, and Practices - Management for Professionals (Hardcover Book) [2023 edition] (2023)](https://imusic.b-cdn.net/images/item/original/360/9789819967360.jpg?xuejing-ma-2023-social-influence-on-digital-content-contribution-and-consumption-theories-empirical-analyses-and-practices-management-for-professionals-hardcover-book&class=scaled&v=1750181484)