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![Cover for Sven Reinecke · Marketing Management Control: Marketing Metrics, Marketing Analytics and Controlling Instruments to Ensure Effectiveness & Efficiency in Marketing Management - Business Guides on the Go (Paperback Book) [Second Edition 2026 edition] (2027)](https://imusic.b-cdn.net/images/item/original/317/9783032313317.jpg?sven-reinecke-2027-marketing-management-control-marketing-metrics-marketing-analytics-and-controlling-instruments-to-ensure-effectiveness-efficiency-in-marketing-management-business-guides-on-the-go-paperback-book&class=scaled&v=1788781007)
![Cover for Sven Reinecke · Active Price Management: Be a Price Maker, Not a Price Taker! - Business Guides on the Go (Hardcover Book) [1st ed. 2023 edition] (2023)](https://imusic.b-cdn.net/images/item/original/481/9783031420481.jpg?sven-reinecke-2023-active-price-management-be-a-price-maker-not-a-price-taker-business-guides-on-the-go-hardcover-book&class=scaled&v=1693574169)
![Cover for Sven Reinecke · Aktives Preismanagement (Paperback Book) [1. Aufl. 2023 edition] (2023)](https://imusic.b-cdn.net/images/item/original/875/9783658422875.jpg?sven-reinecke-2023-aktives-preismanagement-paperback-book&class=scaled&v=1707787277)
![Cover for Sven Reinecke · Handbuch Marketingcontrolling: Effektivitat Und Effizienz Einer Marktorientierten Unternehmensfuhrung (Hardcover Book) [2nd 2., Vollst. Uberarb. U. Erw. Aufl. 2006 edition] (2006)](https://imusic.b-cdn.net/images/item/original/861/9783409142861.jpg?sven-reinecke-2006-handbuch-marketingcontrolling-effektivitat-und-effizienz-einer-marktorientierten-unternehmensfuhrung-hardcover-book&class=scaled&v=1482158915)
![Cover for Sven Reinecke · Marketing Performance Management: Empirisches Fundament Und Konzeption Fur Ein Integriertes Marketingkennzahlensystem - Neue Betriebswirtschaftliche Forschung (Nbf) (Paperback Book) [2004 edition] (2004)](https://imusic.b-cdn.net/images/item/original/346/9783824491346.jpg?sven-reinecke-2004-marketing-performance-management-empirisches-fundament-und-konzeption-fur-ein-integriertes-marketingkennzahlensystem-neue-betriebswirtschaftliche-forschung-nbf-paperback-book&class=scaled&v=1484337820)