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![Cover for John R. Rossiter · Measurement for the Social Sciences: The C-OAR-SE Method and Why It Must Replace Psychometrics (Paperback Book) [2011 edition] (2014)](https://imusic.b-cdn.net/images/item/original/605/9781489982605.jpg?john-r-rossiter-2014-measurement-for-the-social-sciences-the-c-oar-se-method-and-why-it-must-replace-psychometrics-paperback-book&class=scaled&v=1520293294)
![Cover for John R. Rossiter · Advanced Media Planning (Paperback Book) [Softcover reprint of the original 1st ed. 1998 edition] (2012)](https://imusic.b-cdn.net/images/item/original/777/9781461346777.jpg?john-r-rossiter-2012-advanced-media-planning-paperback-book&class=scaled&v=1609639416)
![Cover for John R. Rossiter · Advanced Media Planning (Hardcover Book) [1998 edition] (1998)](https://imusic.b-cdn.net/images/item/original/188/9780792382188.jpg?john-r-rossiter-1998-advanced-media-planning-hardcover-book&class=scaled&v=1410165283)