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![Cover for Giovanna Pegan · International Marketing Strategy: The Country of Origin Effect on Decision-Making in Practice - International Series in Advanced Management Studies (Paperback Book) [2020 edition] (2020)](https://imusic.b-cdn.net/images/item/original/908/9783030335908.jpg?giovanna-pegan-2020-international-marketing-strategy-the-country-of-origin-effect-on-decision-making-in-practice-international-series-in-advanced-management-studies-paperback-book&class=scaled&v=1608845497)
![Cover for Giovanna Pegan · International Marketing Strategy: The Country of Origin Effect on Decision-Making in Practice - International Series in Advanced Management Studies (Hardcover Book) [2020 edition] (2019)](https://imusic.b-cdn.net/images/item/original/878/9783030335878.jpg?giovanna-pegan-2019-international-marketing-strategy-the-country-of-origin-effect-on-decision-making-in-practice-international-series-in-advanced-management-studies-hardcover-book&class=scaled&v=1624567579)