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![Cover for Cialdini, Robert B, PhD · Influence: the Psychology of Persuasion - Collins Business Essentials (Paperback Book) [Revised edition] (2007)](https://imusic.b-cdn.net/images/item/original/895/9780061241895.jpg?cialdini-robert-b-phd-2007-influence-the-psychology-of-persuasion-collins-business-essentials-paperback-book&class=scaled&v=1415977960)