Paco Muro

Be a Big Fish Paco Muro

You don't need an MBA to make progress in your career or run your own company. Paco Muro's, Be a Big Fish, will remind you of the essential traits of effective leaders and productive employees that you and your staff should exhibit. Named one of Spain's top seven management experts, Muro, a director of consulting firm Otto Walter, uses clear examples and engaging stories to demonstrate what he sees as a culture of workplace success. Managers need to use a combination of qualities from the "heart and the head," according to Muro, and "enthusiasm fuels talent," he emphasizes. Be a Big Fish provides a concise dose of management wisdom and the practical advice and anecdotes offered by Paco Muro stay in the minds of readers as they go about the business of their daily lives and careers. Such reminders are essential vitamins that keep top professionals healthy and enhance the existing abilities of those who are striving to get ahead.