The 1980's: A Decade of Marketing Challenges: Proceedings of the 1981 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science -  - Livros - Springer International Publishing AG - 9783319386751 - 29 de outubro de 2016
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The 1980's: A Decade of Marketing Challenges: Proceedings of the 1981 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science Softcover reprint of the original 1st ed. 2015 edition

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The 1980's: A Decade of Marketing Challenges: Proceedings of the 1981 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science Softcover reprint of the original 1st ed. 2015 edition

This volume includes the full proceedings from the 1981 Academy of Marketing Science (AMS) Annual Conference held in Miami Beach, Florida with the theme The 1980's: A Decade of Marketing Challenges.


363 pages, biography

Mídia Livros     Paperback Book   (Livro de capa flexível e brochura)
Lançado 29 de outubro de 2016
ISBN13 9783319386751
Editoras Springer International Publishing AG
Páginas 345
Dimensões 210 × 279 × 19 mm   ·   816 g
Idioma English  
Editor Bellur, Venkatakrishna V.