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The Housefly Effect: How Nudge Psychology Steers Your Everyday Behaviour
Eva van den Broek & Tim den Heijer
The Housefly Effect: How Nudge Psychology Steers Your Everyday Behaviour
Eva van den Broek & Tim den Heijer
An accessible, fun and practical introduction to behavioural science, featuring insightful examples from the laboratory, advertising and marketing, as well as from daily life.
352 pages
Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
Lançado | 21 de novembro de 2024 |
ISBN13 | 9781835011423 |
Editoras | Bedford Square Publishers |
Páginas | 240 |
Dimensões | 144 × 223 × 25 mm · 352 g |
Idioma | English |
Tradutor | Anna Asbury and Laura Vroomen |
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