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Principles and Practices of Strategic Management
Linda L. Brennan
Principles and Practices of Strategic Management
Linda L. Brennan
Teaches undergraduate students of management about strategic planning and decision making. Unlike many traditional textbooks that focus on strategy in an overly broad or theoretical manner, this text approaches strategy as results-driven, data-driven, and dynamic. Featuring contemporary topics that are of interest to students, the book emphasizes the practical, rather than the theoretical.
128 pages
Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
Lançado | 1 de julho de 2012 |
ISBN13 | 9781621313045 |
Editoras | Cognella, Inc |
Páginas | 128 |
Dimensões | 152 × 229 × 7 mm · 308 g |
Idioma | English |
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