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Computational Advertising: Techniques for Targeting Relevant Ads - Foundations and Trends (R) in Information Retrieval
Dave, Kushal Varma, Vasudeva
Computational Advertising: Techniques for Targeting Relevant Ads - Foundations and Trends (R) in Information Retrieval
Dave, Kushal Varma, Vasudeva
Focuses predominantly on the problems and solutions proposed in traditional areas while also looking briefly at the emerging areas. To facilitate future research, a discussion of available resources, a list of public benchmark datasets and a discussion on future research directions are provided in the concluding sections.
174 pages
Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
Lançado | 29 de outubro de 2014 |
ISBN13 | 9781601988324 |
Editoras | now publishers Inc |
Páginas | 174 |
Dimensões | 156 × 234 × 9 mm · 254 g |
Idioma | English |
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