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After Greenwashing: Symbolic Corporate Environmentalism and Society - Organizations and the Natural Environment
Bowen, Frances (Queen Mary University of London)
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After Greenwashing: Symbolic Corporate Environmentalism and Society - Organizations and the Natural Environment
Bowen, Frances (Queen Mary University of London)
Businesses promote their environmental credentials through green buildings, eco-labels, clean technologies and pledges. When are these symbols empty corporate spin, and when do they signal authentic environmental improvements? This thoughtful book provides researchers, regulators and managers with the first systematic analysis of the drivers and consequences of symbolic corporate environmentalism.
310 pages, 14 b/w illus. 11 tables
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 29 de maio de 2014 |
| ISBN13 | 9781107034822 |
| Editoras | Cambridge University Press |
| Páginas | 310 |
| Dimensões | 161 × 236 × 23 mm · 571 g (Peso (estimado)) |
| Idioma | English |
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