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I See What You Mean: Persuasive Business Communication
D . Joel Whalen
I See What You Mean: Persuasive Business Communication
D . Joel Whalen
Practical and innovative, this book will assist students in developing their skills in effective, influential business communication. It is replete with research-based examples, tips and exercises and covers topics such as: customizing messages to different audiences; dealing with angry employers and customers; managing speech anxiety and stage fright; increasing credibility; and creating high-impact presentations.
280 pages, Illustrationsmaps
Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
Lançado | 29 de janeiro de 1996 |
ISBN13 | 9780761900306 |
Editoras | SAGE Publications Inc |
Páginas | 280 |
Dimensões | 159 × 241 × 25 mm · 550 g |
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