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Competitive Advantage: Creating and Sustaining Superior Performance Michael E. Porter Export edition
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Competitive Advantage: Creating and Sustaining Superior Performance
Michael E. Porter
The essential complement to the pathbreaking book COMPETITIVE STRATEGY, Michael E. Porter's COMPETITIVE ADVANTAGE explores the underpinnings of competitive advantage in the individual firm.
576 pages
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 19 de janeiro de 2004 |
| ISBN13 | 9780743260879 |
| Editoras | Simon & Schuster |
| Páginas | 592 |
| Dimensões | 185 × 237 × 36 mm · 604 g |
| Idioma | Inglês |
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