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Health and Medical Public Relations 1º edição
Myc Riggulsford
Health and Medical Public Relations 1º edição
Myc Riggulsford
This book is about how and why information about health and medical science is communicated to target audiences through a range of PR techniques. It brings together information on the wide range of health-related public relations activities and combines a critical, analytical and cultural view of these activities with guidance on best practice.
200 pages
Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
Lançado | 16 de maio de 2013 |
ISBN13 | 9780415613316 |
Editoras | Taylor & Francis Ltd |
Páginas | 190 |
Dimensões | 233 × 158 × 11 mm · 316 g |
Idioma | English |
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