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Writing Management: Organization Theory as a Literary Genre
Czarniawska, Barbara (Skandia Professor of Management in the School of Economics and Law, Skandia Professor of Management in the School of Economics and Law, Gothenburg University)
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Writing Management: Organization Theory as a Literary Genre
Czarniawska, Barbara (Skandia Professor of Management in the School of Economics and Law, Skandia Professor of Management in the School of Economics and Law, Gothenburg University)
Sceptical of scientific studies of the social world, the author advocates an approach that draws on narrative, literary theory, cultural studies, and anthropology, rather than positivist social science. She reviews some key organizational texts to show how the art of persuasion can be deployed.
144 pages, 4 b&w figures, references
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 7 de outubro de 1999 |
| ISBN13 | 9780198296133 |
| Editoras | Oxford University Press |
| Páginas | 144 |
| Dimensões | 162 × 242 × 13 mm · 357 g |