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![Cover for Gary M. Erickson · Dynamic Models of Advertising Competition: Open- and Closed-Loop Extensions - International Series in Quantitative Marketing (Paperback Book) [Softcover reprint of the original 1st ed. 1991 edition] (2013)](https://imusic.b-cdn.net/images/item/original/160/9789401713160.jpg?gary-m-erickson-2013-dynamic-models-of-advertising-competition-open-and-closed-loop-extensions-international-series-in-quantitative-marketing-paperback-book&class=scaled&v=1455484618)
![Cover for Gary M. Erickson · Dynamic Models of Advertising Competition - International Series in Quantitative Marketing (Paperback Book) [2nd ed. 2003 edition] (2012)](https://imusic.b-cdn.net/images/item/original/607/9781461353607.jpg?gary-m-erickson-2012-dynamic-models-of-advertising-competition-international-series-in-quantitative-marketing-paperback-book&class=scaled&v=1489566874)